Founded in 1989 by former Creation Records press officer Jeff Barrett. Barrett had previously run indie labels Sub Aqua and Head. He was soon joined by Martin Kelly and Robin Turner. Heavenly acts as a management and promotions company as well as a record label.

Whilst Saint Etienne's 1990s UK issues were generally distributed via Creation, Heavenly's other releases have been distributed by a variety of companies:

1992 to 1994 - Manic Street Preachers signing to Columbia Records led to a short-lived distribution deal for the labels other acts.
1994 to 1995 - Heavenly was without a distribution deal. It released few records, focussing instead on press/promotions and its Heavenly Social club nights.
1995 to 1999 - In April 1995, Deconstruction became their new distributors.
2000 to 2009 - Heavenly became part of the EMI Music Group.
From 2010, Heavenly releases have been licensed to and distributed by Cooperative Music, [PIAS Cooperative then [pias.

Catalog# allocated to non-music / unreleased projects:

HVN 13 - "Toasted Cheese Sandwich", a sculpture by Paul Cannell
HVN 18 - "Cannellism - Art Will Eat Itself", exhibition of Paul Cannell's work at 50-52 Monmouth Street, London WC2 that ran from May - July 1992.
HVN 26 - "Something Beginning With O", a book by Kevin Pearce
HVN 30 - "Heavenly Bodies - Issue One, Spring 1993" - merchandising catalogue - there were no further issues…
HVN 32 - "Socialism" - an advert for the club in the Positive Energy Of Madness fanzine. Previously allocated to an unreleased single by Whiteout.
HVN 34 - "Heaven's Promise", a book by Paolo Hewitt.
HVN 35 - "In The City", a one-off event at Manchester's legendary Hacienda nightclub on 12/9/93.
HVN 44 - "Sunday Social", a club night every Sunday at The Albany, London W1 running from 7/9/94 to 6/11/94. Resident DJs were The Chemical Brothers.
HVN 57 - "Living In The Red", an acetate for an unreleased single by Northern Uproar.
HVN 76 - "Ward 10" by Monkey Mafia. Unreleased promo, 10 copies.
HVN 100 -
HVN 184 - "Forever Heavenly" - 18th birthday celebrations at the Southbank Centre, London, September 2008

HVNLP 5 - unreleased UK edition of "" by Espiritu.
HVNLP 28 - "The Falls", unreleased album by Snowblind.
HVNLP 60 - The Magic Numbers, live at the Forum 9th February 2008
HVNLP 61 - The Magic Numbers, live at the Forum 10th February 2008

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